You’d think that with Nissan’s recent unveiling for the second-generation Rogue, which goes on sale in November, that the company would be hard at work selling off the remaining examples of the outgoing model. This is a typical strategy, one that clears space on dealer lots for the latest and greatest—but in this case, Nissan won’t be employing it. In fact, the automaker has announced the unusual—but not unprecedented—move to continue selling the old Rogue alongside the new one “for the immediate future” because of its overwhelming popularity.
The old Rogue will be sold under the new name “Rogue Select,” and will go on sale in January of next year. Setting the Select apart—aside from its nearly decade-old styling—will be its price, which Nissan assures us will ring in at less than $20,000. That ensures at least a $3000 price difference between the Rogue Select and the base 2014 Rogue, although Nissan has yet to outline standard and optional feature availability for the former. The outgoing Rogue has seen sales increases through August of this year, which prompted Nissan to continue offering it. Although somewhat strange, it’s not uncommon for companies to continue selling outdated goods alongside new stuff. Chevy has done it in the past with the Malibu Classic sold from 2004–2005, and most recently it put the last-generation Impala sedan on life support for fleets.
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In case you were concerned that Nissan’s Rogue production facility could get mighty confusing with two generations of the same car rolling down the line together, don’t be. Rogue assembly switches from Japan to Smyrna, Tennessee, while the Select will continue to be built in Japan. More Rogue Select details, including pricing, will be revealed closer to the new-old/old-new model’s on-sale date.
Source: CarAndDriver
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